The redesign of adidas Annual Report is to condense the large amount of information and maintain the brand identity with my interpretation. Inspired by the iconic Adidas’s three stripes, I incorporate their stripes throughout the annual report. This illustrates their design element that anyone can recognize without “adidas” being everywhere. My goal for the redesign is to design an annual report that connects with the brand's design elements and colours.
Photo Credits to adidas, Unsplash, and Urban Outfitters